Feminine skills are the operating system of the 21st century. When women are put in leadership roles, brands get better and so does morale.
They give men a run for their money when given a chance and equal footing. In the spirit of helping more women break through self-imposed or institutional barriers to their achieve their full potential, for this International Women’s Day, Orient Craft has taken on the mantle of revolutionizing women’s independence in India.
And like a popular TV commercial goes, “Why should boys have all the fun?”, OC believes that it is time we gave wings to women. It’s time their fantasies took flight. It’s time they were trained to go beyond their boundaries and weave magic.
OC endeavours to enhance their socio-economic status and healthy well-being. The focus is to reach out, train, uplift and empower women. A female domestic help, performing menial jobs, living in poor conditions, earns merely $12-15 per month. On the other hand at Orient Craft she is trained & can enhance her skills leading her to earn up to $150-200 per month. The ‘Responsibly, Ann’ video talks about how OC has enriched lives and changed perceptions in the nation. It wants to celebrate womanhood and its achievements. OC is sure to #MakeItHappen. With a purple décor brightening up the ambience, we are sure it will revitalize and energize moments as well as lives on the day especially meant for the fairer sex.
The organization believes that there is no force equal to a woman determined to rise. And the most important thing that she can wear is her confidence.